New Head Over Heels romance promotional materials now available
By: Jill Grunenwald, Marketing and Communications Specialist
Over the last few months, readers looking for some fun escapist romance reads have been enjoying the titles provided through Sourcebooks Casablanca as part of their Head Over Heels Romance Romance Reading Group. This collection features one romance title per month from their catalog as well as additional supported content, discounted offers, and simultaneous use options.
Libraries looking to capitalize on this fantastic program have a number of tools available to them through OverDrive and Sourcebooks. On the OverDrive Resource Center, you can find social media graphics, discussion guides, and read-alikes for each title. These update monthly as the new title is highlighted. All of these can be used to promote the titles available, engage your community, and create further discussion about the titles themselves.
By following OverDrive and Sourcebooks Casablanca on Twitter, you’ll be sure to see frequent videos of the authors doing short readings from their books and answering our Professional Book Nerds “Nerd Nine” questions as a way to get to know them beyond their stories. Additionally, you can view videos of interviews the authors are doing on the Professional Book Nerds website to get more information about their writing process and what inspires their work.
Be sure to subscribe to the OverDrive Blog so you don’t miss updates on this and all of our exciting reading programs and check the Resource Center frequently as we’re constantly adding new marketing materials to help your library promote any and all campaigns and programs you’re putting out into your community through your digital library.