Celebrate the Year of the Ox with our Chinese New Year sale
By Jill Grunenwald, Marketing & Communications Specialist
Usher in the Year of the Ox with our Chinese New Year sale! Between now and March 8, you can save up to 50% off on thousands of Chinese-language titles.
In 2019, circulation of Chinese-content increased across our network of OverDrive libraries. It was so popular in the United States that the U.S. was the second country outside of China with the most checkouts of Chinese language content. This trend continued into 2020. Across all libraries, ebooks of Chinese content saw a 90% increase in circulation compared to 2019 and audiobooks saw a 63% increase. While public libraries increased the circulation of Chinese-language content by an impressive 74%, Chinese titles surged an incredible 215% in K-12 schools when compared to 2019.
To help you with your shopping, we’ve put together some lists for you including recommended adult fiction, recommended for schools, and cooking, crafts & lifestyle. You can also shop by Mandarin, Simplified Chinese, or Traditional Chinese.
For those libraries looking to enhance their digital collection with the content available in the Chinese New Year sale, we have a free webinar on Feb. 11. OverDrive experts will share highlights from the sale and best practices for leveraging the content at your library. At the end of the webinar, partners will know how to find and purchase titles from the Chinese New Year sale and learn how OverDrive can help you promote Chinese content to your community. Register today.
Whether you are starting to build your catalog of Chinese content or looking to expand your current collection, the Chinese New Year sale is the ideal time to buy Chinese-language content for readers of all ages.
Visit Marketplace today to shop our Chinese New Year sale!